Did you know that to men, color has an influence on the perceived attractiveness of women?
So a simple tip for single women to appear more attractive is to simply take advantage of this!
Extensive research has been done on colours and attractiveness perceived by men. One study was done years ago by 2 university of Rochester psychologists.
The researchers showed participants a photo of a woman in a blue dress and the same woman in a red dress. They then asked the men that if you had 100$ in your wallet, would you like to take this girl out on a date and how much would you be willing to spend? Guess what? The woman wearing the red dress was perceived as more attractive, and men were willing to spend more on her, and definitely wanted to take her out. The funny thing was that the men were unconscious about their choice!
photo: flickr /cc
The research of Andrew Elliot, professor of psychology, and Daniela Niesta, post-doctoral researcher, demonstrates that the color red makes men feel more amorous toward women. And men are unaware of the role the color plays in their attraction.
To quantify the red effect, the study looked at men's responses to photographs of women under a variety of color presentations. In one experiment, test subjects looked at a woman's photo framed by a border of either red or white and answered a series of questions, such as: "How pretty do you think this person is?" Other experiments contrasted red with gray, green, or blue.
Under all of the conditions, the women shown framed by or wearing red were rated significantly more attractive and sexually desirable by men than the exact same women shown with other colors.
"Our research demonstrates a parallel in the way that human and nonhuman male primates respond to red," concluded the authors. "In doing so, our findings confirm what many women have long suspected and claimed – that men act like animals in the sexual realm. As much as men might like to think that they respond to women in a thoughtful, sophisticated manner, it appears that at least to some degree, their preferences and predilections are, in a word, primitive." Click here to read full article on the Universty of Rochester's website.
For those single women out there who still need to get something new for an upcoming (Christmas) party or evening out; DO buy that red dress!
PS. Should you wish any other advice on how you can be perceived as more attractive by the opposite sex, get in touch to schedule a coaching session.